why I started an online shop with one bracelet

About Craft & Virtue

I’m not a jewelry maker. I simply hope to inspire.

My story began with pain – lots of physical pain. I was diagnosed with rheumatoid arthritis at the age of nine. Juvenile arthritis wasn’t very common and doctors experimented with medications which made me nauseous every single day. I was skinny and pale. I wasn’t allowed to do sports, nor did I have the energy to move much. As the years progressed so did the disease and I was put on stronger medications that in higher doses are used in chemotherapy. I also had to give myself weekly injections and took more medications to deal with side effects of the stronger ones. The final straw was a hip replacement on my 32nd birthday. At that point, I’ve had enough.


Sometimes you don’t realize how much you suffer because suffering is your daily norm. Making the first step to realize a change is needed and then actively doing something about it, is the only way to succeed at anything.

I quit all medications. I stopped going to doctors and decided on a healthy, natural lifestyle. I changed my diet. It turns out gluten can be detrimental to any inflammatory disease. I started gentle yoga. I got into reading “self help” books and opening my mind to a more positive attitude and healthy choices.

If you want to change your life, you have to change your habits. And to change your habits, you have to repeat small actions over and over again. You have to stick with the chosen mentality and repeatedly remind yourself of your main goal.

Whether you want to cut down on sugar, be less stressed out or start your own company, you’ll need to create habits that will get you there.

So why a bracelet?

I studied photography and graphic design and have always enjoyed how the visual arts mean different things to different people. Jewelry design is the same. It can bring back a memory or feeling for some when others only see a shiny metal.

The inspiration and feeling is what gives most objects their value. So why not wear something every day that carries your most valued objective?

Most of the day we have our hands in sight. I wanted to create a simple piece of jewelry that can be dressed up or down, to be worn every day and serve a virtuous purpose.

Notice it when you reach for that donut, when your hands are pounding the steering wheel in traffic, or when you grab the remote as soon as you get home. Didn’t you want to research how to start a business instead?

Do what you can, with what you have, where you are.

I’m not quite ready to give up my high heels and start wearing tie dye dresses but I am glad I chose a more holistic and mindful lifestyle. There’s a healthy balance of being true to who you are while thriving to be the best version of who you can be.

I hope to inspire others to break free from feeling trapped. There’s always a way. One little step at a time. You just have to begin and keep at it.